Industry Welcome to Fife

Webinar Recordings

We will be sharing the recordings or our webinars here, so that you can rewatch or catch up on the Welcome to Fife webinars.

Green Tourism Webinar Sessions - November 2025 - January 2026

Session 1 - Starting your Sustainability Journey

In this session we cover what sustainability is, and where to start. You will get an understanding of the principles of sustainability, how to identify the areas that important to your business and your customers, learning the quick wins, how to establishing a framework for implementing improvements.  

  • Introduction to Sustainable Tourism and Trends  
  • Why go Green?  
  • Where to Start / Baseline Review​ 
  • Setting up Action Plan / Targets 

Session 2 - Customer Expectations and Communications

Sustainability is a powerful differentiator, but it needs to be communicated clearly and honestly. This webinar focuses on consumer expectations, tourism trends, how to engage your customers and marketing your green story.

  • Consumer expectations 
  • Tourism trends and sustainability  
  • Engaging and involving customers 
  • Marketing your green achievements / telling your Green Story 

Digital Efficiency Webinar

Recorded on 26th August 2025, this webinar explores how tourism businesses can use digital tools to save time, reduce costs, and deliver a smoother experience for visitors.

The session looks at:

  • Practical ways to cut admin through automation
  • Digital solutions to improve customer service and accessibility
  • How technology can support sustainability and reduce paper use
  • Examples of systems and tools being used successfully in the sector

If you’re interested in making your business more efficient and resilient through digital technology, this recording is a great place to start.

Tourism Climate Action Plan - 11th March 2025

In this session, we talked over the Fife Tourism Climate Action Plan, and the Welcome to Fife ambitions and actions for the next few years.

The plan is not published yet, but this presentation gives an overview of what priorities and actions we are committing to. Once the plan is published, it will be available to read in it's entirety on our website.

Mental Health Matters - 11th Feb 2025

Gordon McIntyre, MBE, from Hospitality Health, a Scottish charity supporting Mental Health conversations and education, joined me in the February Winter Webinar, to talk about the importance of Mental Health in the Tourism and Hospitality sector.

Resources

The Importance of True Inclusion in Tourism - 14th Jan 2025

Emma Charlton from Porphura is in this webinar talking us through Disability and Accessibility barriers, and how businesses can do small things to become more accessible, or having more visibility on which barriers are present, and which disabilities would be able to use your premises.

Resources and useful links mentioned in the webinar

Welcome to Fife Resources

Accessibility Examples

Other Resources

For more support, links, resources, guidance or an initial conversation with Emma, please reach out to El on Promoting.Fife@Fife.gov.uk

Introduction: Welcome to Fife and Love Fife Information Points - 4th Dec 2024

In this first Winter Webinar session, Linn Williamson from Welcome to Fife is talking us through a few of the things that Welcome to Fife has been up to recently, and how we support Tourism Businesses across Fife. Linn is also introducing the new and upcoming Love Fife Visitor Information Points. There will be multiple points created across Fife for local people, as well as Visitors to utilise, taking over from the VisitScotland iCentre in St Andrews, which will be closing in January 2025.

For any detailed information on how to become a #LoveFife Information Point, other questions, support, or feedback, please do reach out to us on Promoting.Fife@Fife.gov.uk

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