VisitScotland Support
VisitScotland and Welcome to Fife can support businesses at various stages of their growth journey.
Industry facing website (B2B)
Packed with information to assist businesses: www.visitscotland.org
Consumer website
Consumer site: www.visitscotland.com
VisitScotland Online Listing and Marketing Support
Marketing – FREE Business listing on www.visitscotland.com
Sign up online: Promote Your Tourism Business on Visitscotland.com | VisitScotland.org
Link Booking Engine & Display Availability:
Web Booking Engines for Accommodation Providers | VisitScotland.org
Queries & Assistance regards listings: customer.services@visitscotland.com
Utilising VisitScotland’s Social Media channels
Choosing Content To Share on Your Social Channels | VisitScotland.org
PR – share with VisitScotland PR Team
Any newsworthy stories. Businesses should share to TravelPR@visitscotland.com
What’s On & Events locally
Organisers can post onto listings FREE – also feeds into The List Magazine
VisitScotland - Quality Assurance
In February 2024, VisitScotland announced they are changing the way they provide advice to businesses, moving to a digital-first approach. Our Quality Assurance (QA) schemes will come to an end on 31 March 2025.
VisitScotland will manage a transition period to retire the QA schemes and deliver a free-to-access business advice programme.
Instead of assuring a business at a single point in time, they will focus on the delivery of information and insight to help businesses develop the visitor experience and respond to the changing needs of visitors.
- The QA Schemes include:
- Quality Assurance star grading
- Taste Our Best
- Welcome Schemes
- iKnow Partner Programme
Timeline
- the scheme is now closed to new entrants
- QA members will retain their current grading until 31 March 2025
- there will be no fee for the 2024-2025 scheme year
- our schedule of visits for the 2023-2024 scheme year will continue to be managed through face-to-face and digital for the next few months
- the QA schemes will be retired on 31 March 2025
- VisitScotland along with Welcome to Fife will continue to play an important role in providing quality advice to businesses, helping to drive up the quality of Scotland’s tourism product and the visitor experience. This is crucial if Scotland is to meet its ambition to be a world leader in 21st century tourism.